About Us

This is the Blog to accompany the Whole Hog Brief which is written by a small team of industry experts situated across the world. The Editor is  Dr John Strak. We publish The Whole Hog Brief monthly and have been publishing since 1999. Since then we have correctly forecast every turning point in the global pig price cycle – no-one else has a track record like that.

Our analysts collate and check the data, create the tables and charts, and make comments or forecasts in order to compile a regular 12 pages of pig industry information that keeps the reader well informed. Our aim is to give the reader a regular and accurate check on what is happening in the global pig industry – easy to read but packed with facts and figures.

We do not take advertising and we don’t try and produce instant headlines but we can react quickly to questions about the impact on pig prices of disease, natural disaster, or man-made events. We have a great track record of interpreting data and how government policies can affect the industry’s margins, supply, demand, and trade.Our overiding aim is to give you accurate information and analysis and to help you avoid data overload. The internet and web gives us all instant data and Whole Hog Brief  is your route to turning that data into commercially useful information about the global pig industry and pork market.